Starbucks sells over 8,000,000 cups of coffee a day in their cafes, but when it comes to the grocery aisle, they have to fight for the attention of coffee loyalists among a sea of other brands. Our team created displays, shelf tools, and digital content to inspire shoppers to try a new roast, recipe, or pairing to elevate their coffee experience.

Below I've highlighted a snapshot of deliverables and photography from a few of my favorite campaigns. Responsibilities included concept development, photography direction including guidance on props, talent, and environment, art directing photo shoots, providing feedback for retouchers and production designers, presenting the work to clients, and executing the final deliverables for print and digital.