Starshot Ventures Brand Launches
Starshot Ventures is a venture studio and capital firm established by the former CEO of Vital Proteins and a team of highly successful Vital Proteins alumni. During my time with Starshot, we’ve launched 4 innovative CPG wellness brands: RNWY, Bio.me, BOND, and SHII, with more to come soon.
My Roles:
- Supporting the launch of all SVLP brands through executing and overseeing the creation of all design materials, including brand marketing and advertising, social assets, packaging, amazon and DTC website assets, influencer mailers, merchandise, retail displays, and more.
- Art directing photoshoots for the brands and overseeing the retouching and management of hundreds of assets.
- Establishing creative team processes and organizational standards to set the groundwork for the team to work efficiently and scale seamlessly as the brands grow.
- Acting as project manager, producer, and creative team point of contact for the organization.
Creative Director/Packaging Designer:
Andrew Haynes
Biome Founder: Shannon Race
Bond Founders: Caryn Johnson & Mar Stevens
RNWY Founders: Cam Schuler & Dan Caron
SHII Founder: Klaudia Wrobel
Bio.me
Bio.me exists as a collection of simple, effective products that work together to support better digestion, rebalance the microbiome, and repair the gut, daily.
We saw Bio.me as a brand with a modern, fresh and vibrant perspective on gut health, so we set out to capture clean studio photography with crisp lighting and eye catching colors to help tell our story.
Bio.me project work coming soon.
Photography: Lindsey Swedick
Prop Styling: Julie Dumas Rose
Bond
Bond takes a more proactive, complete approach to your hormonal and reproductive health with science-backed, effective formulas to improve your life - and support your plans to create future ones too.
We captured warm and inviting photography in clean settings, showcasing usage moments and macro images that captured the textures of the formulas.
Bond project work coming soon.
Photography: Lindsey Swedick
Prop Styling: Julie Dumas Rose
Shii
Shii cares for your health with natural, scientifically-proven ingredients that double as your daily wellness support. Nurturing pure ingredients and setting ethical standards that go above and beyond is their M.O.
We captured vibrant, warmly lit studio photography with natural props and real mushroom ingredients to help tell the Shii story.
Shii project work coming soon.
Photography: Lindsey Swedick
Prop Styling: Julie Dumas Rose
RNWY
RNWY is on a mission to keep runners running by energizing, optimizing, and prolonging their active lifestyles.
Authenticity was especially important to the RNWY brand founders, who wanted to establish trust among the running community. So, we planned a lifestyle shoot with authentic runners, following the flow of each athlete while capturing organic product usage moments throughout the shoot.
RNWY project work coming soon.
Photography: Jordan & Dani